Selling does not equal marketing. And, if your business is going to succeed, you NEED marketing. It isn’t always easy or straightforward. How do you do it, and do it well, to build relationships with your customers and maximize potential profits? Read on…
Read More
WordPress Tutorial – How to Use WordPress Website Themes, Plugins, and more
This WordPress tutorial is easy to follow with illustrations and simple explanations. You can now master WordPress quickly and effortlessly. We have broken down this how-to tutorial into several sections. Jump to the section that most interests you, or go through them all from start to finish. WordPress tutorial contents What is WordPress? How do […]
Read More
How to Post a WordPress Article
Posting a WordPress article on your website is important for attracting traffic. Here’s a quick and easy illustrated guide to posting articles in WordPress…. Free Bonus: Click here to download our FREE visual guide to help you post an article on your WordPress site quickly and easily (for both WordPress versions 4.x and 5.x). You’ve heard […]
Read More
Social Media — Start a conversation!
Don’t let the name fool you: it may be called “social” media, but it deserves serious consideration in the marketing of your small business.
Read More
Database Marketing — Hi ho, hi ho, it’s data mining we go!
Do you have a list of your customers’ emails? A mailing list of customer addresses? A bunch of names scribbled on a piece of paper? If you do, you have data, and data has powerful marketing potential—if you know how to use it.
Read More
Reaping the Marketing You Sow
What kind of return have you received from your online investment? Before you grab your balance sheet, think again: if your ROI looks unfavorable, you might be doing it wrong. Read more now…
Read More
Six Degrees of Public Relations
What does the public think of your business, of who you are and what you do? Why does it matter, and what can you do about it? In two words: public relations.
Read More
Rules of Engagement (Marketing)
What do you need to know about engagement marketing? Well, if you don’t use it, your customers and competitors will. Here’s how to make the most of it!
Read More
Ready, aim, sell!
Part of growing your business is building your customer base and increasing sales. But how can you identify the potential customers most likely to buy what you’re selling?
Read More
